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Lezhin Comics Quietly Rolls Out Netflix Style Website

Relaunch of site focuses on cleaner interface and better experience


SEOUL, KOREA: Today, BL,” preserving the “Ongoing,” “Ranking,” and “Sale” categories only, offering s a cleaner interface with lots of whitespace. The mobile app update reflects these changes, as well, keeping with a consistent branding.

Quote from Jay Jeon, President of Lezhin US:
“With this new website redesign, we have completely reimagined how our s interact with the site. We made huge improvements in the interface, giving it a more “Netflix” type feel, and made significant improvements in how we calculate recommendations for our s. We want our readers to spend less time searching and more time reading.”

With readership trends showing movement toward simpler content acquisition, Lezhin wants to lead the charge within the Korean Manhwa space. As well as the aesthetic improvements of more white space, simpler topical selection options, and fewer distractions, the readers will find the new Lezhin website to speak more directly to their personal interests. Previous iterations and competitor sites require manual interest selections, while the new Lezhin website learns the reader's interests by studying their reading habits and automatically recommending titles.

Readers can see the new website at https://animenewsnetwork.cinevost.com/encyclopedia/manga.php?id=36069">The Lady and Her Butler,” “Sign,” and “He Does a Body Good.”

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